About HBOB


The Honda Battle of the Bands was created to celebrate, support and recognize the excellence of Black college marching bands and the unique academic experience offered by Historically Black Colleges and Universities (HBCUs). Honda annually awards approximately $200,000 in grants to participating marching bands during the program period.

Honda Battle of the Bands Invitational Showcase

Eight bands are chosen to advance to the Honda Battle of the Bands Invitational Showcase. The Invitational Showcase features musical performances from these eight HBCU marching bands.

The Power of Dreams

As a company that thrives on innovation, Honda understands the power dreams hold. Dreams guide us and inspire us to move forward. For Honda, it means creating innovative products that enhance mobility and benefit society. We embrace and support those who forge their dreams into a better future. For over 28 years, Honda has a long-standing commitment to supporting the success and dreams of the nation's Historically Black Colleges and Universities (HBCUs). With initiatives like the Honda Campus All-Star Challenge and Honda Battle of the Bands, we’ve been able to touch more than 170,000 students and award more than $12 million in grants in support of HBCUs. For more than 15 years, the Honda Battle of the Bands has been committed to supporting the dreams of HBCUs by investing in their music education programs and showcasing their exceptional student musicians. As we continue to prepare these students to “March On!” both on and off the field, we look forward to another Invitational Showcase.

Map & Directions


Location
MBS 1 AMB Drive, Atlanta, GA 30313

Transportation
Save time an reduce stress. Plan ahead for transportation needs and parking to the event at MBS.



MARTA: Plan Your Trip DIRECTIONS PARKING MAP

MBS Seating Chart


View sections and seating information for MBS in Atlanta.

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Band Facing


View the direction the Final 8 bands will face when they perform at the 2018 Invitational Showcase.

Section 108 – Alabama A&M University
Section 112 – Alabama State University
Section 111 – Bethune Cookman University
Section 126 – Hampton University
Section 127 – Miles College
Section 129 - North Carolina A&T State University
Section 109 – Prairie View A&M
Section 130 – Tennessee State University

College Fair


Representatives from HBCUs will be on hand to speak with thousands of prospective students at the 2018 Honda Battle of the Bands College Fair. Attendees will learn valuable information about HBCU admission requirements and about requirements for joining an HBCU marching band. HBCU’s offer a variety of scholastic majors and opportunities in various fields, providing the ultimate academic and cultural college experience. See below for information about the 2018 Honda Battle of the Bands College Fair.

  • What

    HBCU College Fair

  • Where

    Georgia Ballroom, Georgia World Congress Center

  • When

    Saturday, January 27, 2018, 10AM – 2PM


For questions regarding a booth for your college/university or for questions regarding attending the event, please contact Stephen Johnson – hbobcollegefair@sixdegreesanalytics.net

Frequently Asked Questions


What is the date of the 2018 Honda Battle of the Bands Invitational Showcase?

The 2018 Honda Battle of the Bands Invitational Showcase will be held on January 27, 2018 at the Mercedes-Benz Stadium. Doors open at 1:00 p.m. and the show starts promptly at 3:00 p.m. Save the date and come share the excitement at this year's Honda Battle of the Bands.



When can I purchase a ticket for the 2018 event?

Tickets will be available on October 16, 2017

When does voting end?

October 20, 2017



 Why aren't all HBCU marching bands listed in the section "The Bands"?

All HBCU marching bands are invited to participate in the 2017-2018 Honda Battle of the Bands program. The schools listed are the bands that have elected to participate this year.



How are the seating arrangements handled? Is it first-come, first-served or do tickets come with assigned seating? Also, what is the best section to sit in to view the competition?

Seats are reserved. Tickets start at $10. We choreograph the show so that everyone has a good view and we make sure that the music, excitement and exhilaration are there for all.



What is required in order for the bands to participate in the competition? Are bands required to perform certain musical pieces, routines, etc.? Is the performance scoring based on points per category?

 HBOB is a showcase, not a competition, so there are no particular requirements. Creativity and showmanship are up to each individual band.



What can I take into the stadium?

Click here for what's allowed in the stadium.



How are the eight bands selected?
Four bands are selected through public online voting on our website www.hondabattleofthebands.com available until October 20, 2017 at midnight EDT. After the top four are determined, the next two bands with the most votes, and which have not participated in the Invitational Showcase on more than two occasions, will be selected. The last two bands will be selected by the HBOB committee and Six Degrees.

What is the format of the 2018 Honda Battle of the Bands Invitational Showcase?

Everyone who participates in the Honda Battle of the Bands is a winner. The audience benefits from a unique and exciting display of different music and performance styles.



When will HBOB showcase the best high school bands? I think it would be appropriate to let them perform in this event.

The uniqueness of the Honda Battle of the Bands is that it focuses on the various styles and excellence exhibited by the HBCU marching bands. We feel that our production should focus on these colleges.



Is there a DVD of this event?

Unfortunately, there are no plans for a 2018 Honda Battle of the Bands DVD. Video and pictures from the showcase will be available online after January 27, 2018.



How can I purchase tickets together for a large group?

All inquiries for ticket orders of 10 or more contact the main phone number (404) 474-7505, or you can can email ticket consultants below.

David Naves
dnaves@sixdegreesanalytics.net
Emily Fortenberry
efortenberry@sixdegreesanalytics.net
Jonathan Webster
jwebster@sixdegreesanalytics.net

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Event Day Info


The 2018 Honda Battle of the Bands Invitational Showcase will be held on January 27, 2018 at the Mercedes-Benz Stadium. Doors Open at 1:00PM. For the best show experience, we encourage you to arrive early and allow 30-45 minutes for parking and entry to the building.



Tickets
Special fan first ticket offers October 16th - October 23rd

Group Tickets – For group tickets of 10 or more contact main phone number (404) 474-7505 or speak directly with a ticket consultant.

David Naves dnaves@sixdegreesanalytics.net   (404) 424-9235
Emily Fortenberry efortenberry@sixdegreesanalytics.net  (404) 424-9344
Jonathan Webster jwebster@sixdegreesanalytics.net   (404) 424-9345

If you would like to purchase a suite, please contact MBS Suite Sales:
Brian Axe (470) 341-3412



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