Honda made a commitment in 2003 to highlight the heart-stopping musical talent of HBCU marching bands. Since then, Honda Battle of the Bands has served as the blueprint for showcasing one of the most recognizable and celebrated examples of HBCU culture and tradition to the rest of the world.
HBOB continues to evolve into a platform built for and by the HBCU community. Known as the marching band homecoming event of the year, HBOB has hosted some of the greatest performances and moments in HBCU battle of the bands history.